Outsourcing Catches On In Game Industry
There has been news of developers moving over seas, but not to much on actual outsourcing. As costs weigh down on developers and publishers a like, they are beginning to to take a good hard look at moving all aspects of the game development over seas.
Speaking to an audience of over 150 studio executives at the 2008 Game Developers Conference in San Francisco, Rahul Sandil, President of Gameshastra, India’s largest game services company in his speech Sandil pointed though the concept of outsourcing was relatively new, game developers have made significant strides towards outsourcing all aspects of the game development process even though doubts about the process still lingers in the publishing industry. He also emphasized on building stronger outsourcing strategies to expand business opportunities.
Following his presentation, Sandil said the panel discussion brought forward, noteworthy questions about offshore outsourcing especially on issues related to cultural fitment, cost savings and efficiencies in execution were put forward to the panel. “Overall the Games industry demonstrated that it is moving up on the maturity curve for outsourcing and there is now a determined strategic intent when Studios carve out their outsourcing strategies.”
Speaking about the GDC Conference, Prakash Ahuja, CEO Gameshastra remarked “We look forward to such conferences as it provides us a platform to interact and network with people from the industry. We are very happy as we were one of the most talked about companies at the conference.”
“Outsourcing in the gaming industry has seen a tremendous growth in the last couple of years. It enjoys a significant role in game development that contributes immensely in reducing the development cycle for publishers and allows them to spend more time on the concept and commercial aspects”. He added
Costs have been a big issue in game development over the years so I can only see outsourcing in the industry expand. It is highly doubtful this will result in any savings to the consumer however. It will defiantly be interesting to see how this plays out.
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